




Here’s your favorite beauty junkie’s best-kept secret to flawless skin: Conceal to reveal! Our Photofocus Concealer hides blemishes, scars or last night’s misdeeds to reveal near-perfect skin. Look luminously radiant even if you haven’t slept a wink. Photofocus Concealer instantly brightens so you are always selfie-ready. So no worries, STAY WILD and we always have your back with this lightweight buildable coverage that never tells.
Item model number : 820A
UPC : 077802364753
Manufacturer : Markwins Beauty Brands
ASIN : B07MJKQWZQ
Best Sellers Rank: #21,930 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #112 in Concealers & Neutralizing Makeup
Customer Reviews: 4.3 4.3 out of 5 stars (3,361) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Our Photofocus Concealer hides blemishes, scars or last night’s misdeeds to reveal near-perfect skin.
A panel of women were tested in a controlled environment simulating seven different lighting scenarios with professionally applied foundation, concealer and powder. Each subject took their own selfies using a top smart phone model and gave us the REAL!
More than 7 out of 10 women surveyed claimed there was no photo flashback in their selfies!
Cruelty-free, gluten-free, fragrance-free, vegan
13 reviews for wet n wild Photo Focus Concealer, Light Honey, Under Eyes, Makeup, Blemish, Full Coverage, Lightweight
Add a review
$5.49

Virgil –
Good staple, inexpensive concealer
Very nice concealer, looks very similar on the skin as it looks in the pictures. Easy to blend, I do it with just my fingers and it looks completely natural. Doesn’t feel sticky of heavy after applying so it’s great for my sensory issues. Covers dark circles and blemishes very nicely without being very noticeable. Overall exactly what I was looking for.
Book Babe –
Best Concealer I’ve Ever Used
I, like many people, sometimes have dark circles under my eyes—mostly when I haven’t had enough sleep the night before. I discovered this product years ago in my local drugstore but then they stopped carrying it. I was thrilled to find it available on Amazon. Fast forward to now: I had mohs surgery for skin cancer and ended up with an inch-and-a-half-long scar going right down my nose! After it fully healed, the hairline scar was still visible, even under makeup. I decided to see if this concealer would work well enough to conceal that scar, and I’m happy to say that it completely hid it! Now I no longer even wear foundation. I use a light moisturizer, apply the concealer lightly (tapping it with my finger until it is well-blended) under my eyes , down my nose, and on any dark spots on my skin. Then I brush with translucent powder. I’m in my late 70s, but now my skin looks like I’m decades younger. Seriously, this is a wonderful product.
Alice –
Personally, i love it!
So I have super pale, super dry, and sensitive skin with neutral undertones typically. I was using the shape tape concealer but found that it was a little bit heavy for what I was looking for. I don’t wear Foundation, just a hydrating lotion/face primer and powder. So having really heavy concealer was a bit noticeable, sort of like a reverse raccoon lol. The only thing I don’t like is the packaging- its just a constant issue honestly. And I’m not one to make a big deal about packaging usually, as long as ot works who cares. BUT this particular tube is just annoying, and causes me problems by leaking and sometimes the product will somehow overflow and get squeezed out of the sides when you try to put the lid on?? So i end up not being able to fully close the lid without losing product and making a mess. I honestly don’t understand why Brands try to make everything different and in the process mess up like the basic functionality of things. But its a good price and works well for my skin so overall I will keep repurchasing until i find something better. Wet’n’wild PLEEEASE fix your dang tubes!!! PS: in case anyone is wondering, i use the IT cosmetics gel lotion and the Maybelline Fit Me powder with this concealer for my face routine.
Paula Frederick –
Good product
Works really well and it’s perfect for my pale cool toned skin
Jaeden G. –
Pretty decent product not the best but not the worst also very affordable
Defense concealer with sheer to medium coverage it definitely got the job done
Gloria H –
Easy to blend
My favorite concealer. Lightweight and not cakey. Goes on smoothly and blends well. Highly recommend.
Beatriz Hernandez –
Lindo
Muy bueno y económico
😊 –
Excellent products
Wet n Wild has the best products. Wrapped for protection, best price, everything from lipgloss to eye shadows, concealers, they’ve got the product that works. No matter what age you are, they have what you need.
Tracy –
It is good value for money. It is quite smooth. Don’t know about longevity as I wanted it for my dark under eye area but the colour was too light so no good for what I needed, so I haven’t worn it. Great for covering marks and blemishes tho.
Cherry –
Review by expert and coverage is good and natural.
Sarah –
Good coverage
Octavio Lozano –
Muy bueno
Carolyn Abbey –
Perfect consistency, Blends very well and not too thick. Doesn’t emphasize lines if applied sparingly. My go-to concealer.